Here’s how to make your restaurant the busiest place on Valentine’s Day.
According to “Restaurant Business Online”, Valentine’s Day is the second busiest day of the year for restaurants. On February 14th, millions of American couples will be deciding what restaurant to dine at and will most likely lean toward the restaurants that have special menu items, celebratory drinks or desserts, or even discounts.
To make sure your restaurant has a busy night, try one or all of these ideas to promote your restaurant:
- Encourage reservations by advertising a discount to customers who call to make a reservation before Valentine’s Day.
- Place advertisements about your Valentine’s offer on the outside of your restaurant so those passing by will be able to see them.
- Decorate your restaurant for the special occasion sticking to the red, pink, and hearts theme.
- Add special menu items for Valentine’s Day only.
According to the National Restaurant Association, nearly one-third of Americans would love to receive a restaurant gift card on Valentine’s. So it would also be a smart idea to promote your gift card program for customers to purchase as Valentine’s gifts.
If you haven’t started your marketing plan for Valentine’s Day, it’s not too late. Begin planning it today and get the word out as soon as you can.